Lowe's and American Forests Give Away One Million Trees for Earth Day
18 hours 41 minutes ago - BIZ via Comtex
BusinessWireLowe's is celebrating Earth Day in a big way this year -- one million trees big. On April 23, Lowe's, in partnership with American Forests, will give away one million tree saplings to customers during in-store Earth Day celebrations nationwide. When planted, these one million trees will eventually produce more than 260,000,000 pounds of oxygen annually, providing air for more than 670,000 people for one year.
Each tree will be bar-coded so customers can register their trees online at
Lowes.com/earthday and see where other trees are being planted across the country. Customers will also be able to scan a 2D barcode on the tree bag from a mobile phone for instant access to tree facts and a short informational video on how to plant and care for the sapling. Lowe's and American Forests identified species for each region that can grow successfully in the climate conditions and terrain. The size of the sapling depends on the type of tree. Properly cared for over the years, customers will enjoy seeing their tree become a centerpiece of their landscape. The trees were grown by Jonsteen Nursery.
"Putting trees into the hands of our customers is a simple way to make a big difference on Earth Day. We hope that these trees will be a catalyst for our customers to seek out other simple ways to give back to the earth at home and in day-to-day life," said Kevin Measel, Lowe's vice president of nursery merchandising.
To plant a tree at home you will need a free, one-in-a-million tree from Lowe's, a container, soil, water and light. Once the tree is planted, just sit back, relax and watch it grow. Customers may even share their tree growing stories and progress on the community page of LowesCreativeIdeas.com.
Why plant trees? According to American Forests:
-- Planting trees makes cents. Planting trees strategically around your home can cut your air conditioning bills in half by providing windbreaks and shade.
-- Breathe in, breathe out. As trees grow, they naturally filter airborne pollutants like carbon monoxide, lower the air temperature and produce oxygen.
-- Pay your carbon debt. Planting just 30 Global ReLeaf trees will absorb the amount of carbon dioxide that is produced by the average American lifestyle each year.
-- Trees are beautiful! Plus, trees indigenous to the area are food sources and homes for birds and animals that depend on them for survival.
Trees are available while supplies last. In addition to the one million tree giveaway, Lowe's will host a special Earth Day Build and Grow clinic at 10 a.m. on April 23. Every Lowe's store nationwide will offer the Build and Grow clinic, which guides children through building a wooden birdhouse to take home. To sign-up for the Earth Day Build and Grow clinic at a local store, visit
Lowes.com/BuildandGrow. Customers in select markets will also be able to meet with local utility companies at the store to learn about cutting energy costs at home.
For more information about Earth Day at Lowe's, visit
Lowes.com/earthday.
