Major News; Not Sure If It Will Help
From Yahoo: (note Patricia Gruden is retiring)
SCOTTSDALE, Ariz.--(BUSINESS WIRE)--eFoodSafety.com, Inc. (OTCBB: EFSF - News) a leader in the research and development of nutraceutical products today announces that on January 12, 2009 it entered into a definitive share exchange agreement with Freedom2 Holdings, Inc., a worldwide skin care company known for its pioneering development of a permanent and safer, more easily removable tattoo ink.
In a stock for stock exchange, Freedom2’s former shareholders will gain a 20% ownership position in the newly combined entity. Martin Schmieg, the current president and CEO of Freedom2, Inc. will become the Chairman and CEO of eFoodSafety.com, Inc. The company will move its principal executive offices to Freedom2’s current corporate headquarters and manufacturing facility in Cherry Hill, NJ.
“This transaction with Freedom2, signals a new era of growth with a talented management team experienced in healthcare products, research, development, marketing, sales and finance. Freedom2’s highly anticipated consumer product Infinitink™, the more easily removable tattoo ink, positions us for strong future revenues,” said Patricia Gruden, retiring president, chairman and CEO of eFoodSafety.com, Inc.
“This merger offers investors and employees an opportunity to be part of a company aimed at satisfying the growing consumer demand for safer, well-tested alternatives and supplements to protect and enhance their health, beauty and well-being,” said Martin Schmieg, current president and CEO of Freedom2. “Beginning with the launch of Infinitink and the introduction of new products throughout the year, we look forward to a very busy, fruitful 2009.”
Until today, Freedom2 Holdings, Inc. was a privately-held, development stage company, while eFoodSafety.com, Inc. is a public company and files reports and other information with the SEC; its shares are quoted and traded from time to time on the over-the-counter bulletin board under the symbol ”EFSF.” More investor and company information about eFoodSafety is included on the company’s current website
www.efoodsafety.com. More background on Freedom2 can be found at its current website
www.freedom2inc.com.